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Social media has completely revolutionised the way in which people create, consume and share information. Used effectively, social media can build brand awareness, improve brand loyalty, boost search engine rankings, increase web traffic, convert more customers and lower marketing costs. The 10904NAT Diploma of Social Media Marketing is Australia’s only accredited course in social media marketing, and first of its kind anywhere in the world. This course will teach you how to become a social media expert, and how to successfully develop and implement a social media marketing strategy.
Classes are rostered for 2½ days per week + self-study component.
Full Time studies requires students to attend a minimum of 20 scheduled course contact hours per week.
*The Materials Fee covers equipment and resources used in the delivery of your course at Stanley College.
Please familiarise yourself with the applicable Stanley College Refund and Cancellation Policy:
International Student Refund and Cancellation Policy
Local Student Refund and Cancellation Policy
Completion of Australian Year 12 or equivalent
Upper-Intermediate Level of English
OR
IELTS Test Score of 5.5
OR
Other recognised English Language tests such as:
OR
Completion of Australian qualifications, evidence of certificate III level (minimum duration 26 weeks) or above.
No prerequisite entry requirements exist for this course.
*Please note – to be successful in this course, you will need to have:
Recognition is available (on application) to students with prior skills, experience, knowledge or qualifications obtained from formal studies or training, in a related area. Recognition may reduce the duration of your studies.
This qualification suits students seeking a career in the following job roles:
Managerial Roles:
Upskilled Roles:
Entry Level Roles:
Students must successfully complete the following units:
| Unit code | Unit title |
|---|---|
| NAT10904001 | Plan, implement and manage content marketing |
| NAT10904002 | Plan, conduct and optimise organic social media marketing |
| NAT10904003 | Plan, manage and optimise paid social media advertising |
| NAT10904004 | Establish, build and leverage a personal brand on social media |
| NAT10904005 | Plan, implement and manage social media conversion strategies |
| SIRXMKT006 | Develop a social media strategy |
| BSBFIN501 | Manage budgets and financial plans |
| BSBPMG430 | Undertake project work |
| BSBMKG552 | Design and develop marketing communication plans |
For further information on where this qualification is trained/assessed and the types of assessment methods used, please click here.
For other fees and expenses including Administration Fee, Health Cover, Recognition of Prior Learning, Late and Reassessment Fees click here.
On completion of the 10904NAT Diploma of Social Media Marketing, students may pursue the BSB60120 Advanced Diploma of Business or a bachelor degree at Stanley College or selected bachelor courses at other universities.
Contact us on 6371 9999 or email info@stanleycollege.edu.au
Are you still not sure about which course to go for? Then help is here. Our dedicated admission officers can help assist you with all your queries. Just fill in the form below and we will be in touch with you as soon as possible.